$PEPE just reminded the market what memecoin volatility really looks like 🐸📉
After a strong start to the year (+80% in the first days of January), #PEPE has cooled off — down ~18% from the local high and failing to hold the key $0.0000062–$0.0000072 supply zone. That former resistance is now acting as a ceiling again.
The bigger picture? 🔹 Memecoins kicked off 2026 with strong capital inflows 🔹 Momentum slowed after Jan 5 🔹 BTC is consolidating near the $90K–$92.5K range — and that matters a lot for alts
Daily structure still looks bullish, but lower timeframes remain bearish. For traders, this is not about FOMO — it’s about confirmation.
🎯 Two scenarios to watch: • Pullback into the $0.0000044–$0.0000050 demand zone • Breakout & acceptance above $0.0000072
The latest purchase follows the company’s first Bitcoin buy this year, when it purchased 1,283 BTC for $116 million on Jan. 5. The disclosure coincided with the company reporting a $17.4 billion unrealized loss on its Bitcoin holdings during the fourth quarter of 2025, as prices fell over 20% late last year.
Despite its paper losses, the company continued to issue equity and maintained cash reserves to service dividends and outstanding obligations. This approach signaled long-term conviction on its Bitcoin thesis.
The company’s consistency in its Bitcoin strategy pushed the normalization of Bitcoin-centric treasuries among public companies. According to Bitcoin Treasuries, public companies now hold over 1.1 million Bitcoin.
#StrategyBTCPurchase Strategy makes biggest Bitcoin purchase since July 2025, adds $1.25B in BTC
Corporate Bitcoin investor Strategy added another 13,627 Bitcoin to its balance sheet last week, spending $1.25 billion as it continues accumulating Bitcoin early in the year. The purchase marks the company’s biggest BTC buy since July.
In a Form 9-K filing with the United States Securities and Exchange Commission, the company disclosed on Monday that its Bitcoin BTCUSD stash has reached a total of 687,410 BTC, acquired at an aggregate cost of about $51.8 billion.
The latest batch of BTC was bought at an average price of $91,519 per coin, well above Strategy’s total average cost basis of $75,353.
The latest acquisition reinforces Strategy’s position as the world’s largest corporate holder of Bitcoin and signals that its accumulation strategy remains unchanged even as prices hover near recent highs.
Equity issuance continues to fund Strategy’s Bitcoin buys
According to the filing, the latest Bitcoin purchases were funded using Strategy’s at-the-market (ATM) equity programs, primarily through the sales of its MSTR common stock and STRC Variable Rate Series A Perpetual Stretch Preferred Stock.
Strategy said it raised about $1.25 billion in net proceeds, which were then deployed to acquire BTC between Jan. 5 and Jan. 11. The company said its reported aggregate and average buy price included all the fees and expenses associated with the transactions.
The company still retains substantial issuance capacity across its common and preferred stock programs, highlighting how access to equity markets remains one of its core strategies for Bitcoin accumulation.
1. Dollar-Cost Averaging (DCA): This long-term strategy involves investing a fixed amount of money at regular intervals (e.g., weekly or monthly) regardless of the price. This approach helps to mitigate the effects of market volatility and reduces the risk of buying a large amount at a price peak. It's ideal for investors who believe in Bitcoin's long-term potential and want to reduce emotional decision-making.
2. Lump-Sum Investing: This involves investing the entire amount of capital all at once. While it can yield higher returns in a consistently rising market, it also carries the significant risk of exposing all your funds to a potential market downturn if timed incorrectly.
3. Active Trading (Day/Swing Trading): These strategies involve frequent buying and selling to profit from short-term price fluctuations. They require constant market monitoring, in-depth technical analysis, and robust risk management plans, as they are highly susceptible to volatility.
👉🏻Key Insights & Considerations
1. Volatility and Risk: Bitcoin is known for extreme price volatility, meaning its value can fluctuate significantly in short periods. Never invest more than you can afford to lose. Security: Store your Bitcoin securely. While exchanges offer hot wallets, a cold wallet (an offline, physical device) is considered the most secure method for long-term storage of significant holdings.
2. Regulation: The cryptocurrency market is largely unregulated, which poses risks for investors. Regulations and tax laws differ by country and are subject to change.
3. News & Outlook: Companies like Strategy continue to accumulate significant amounts of Bitcoin, indicating strong institutional belief in its long-term value. Experts have wide-ranging price predictions for 2026, with many forecasts clustering between $120,000 and $170,000, assuming supportive market and regulatory conditions.
By mastering these topics, traders can navigate the volatile crypto market more safely and make informed decisions.
Core Concepts
1. Understanding Cryptocurrency & Blockchain: Learn what cryptocurrency is, how the decentralized blockchain technology works, and key terms like altcoins, stablecoins, tokens, and smart contracts.
2. Market Analysis: Familiarize yourself with both technical analysis (studying price charts and indicators like moving averages to predict future price movements) and fundamental analysis (evaluating a project's whitepaper, use case, and team's credibility).
3. Trading Strategies: Understand different trading styles, such as day trading, swing trading, scalping, and the long-term holding strategy (HODLing), and choose one that aligns with your goals and risk tolerance.
4. Risk Management: This is non-negotiable. Key practices include: • Never invest more than you can afford to lose. • Using stop-loss orders to automatically close a position at a predefined price to limit losses. • Determining proper position sizing (risking only a small percentage of total capital on a single trade). • Diversifying your portfolio across different assets to mitigate risk.
5. Security & Storage: The crypto market is prone to hacks and scams. Use a reputable exchange with robust security features like two-factor authentication (2FA). For large holdings, use secure cold storage (offline hardware wallets) instead of leaving assets on an exchange.
6. Regulations & News: The regulatory landscape for crypto is still evolving and varies by country, which can significantly impact prices. Stay updated on relevant news and legal developments.
7. Trading Psychology: Emotions like fear of missing out (FOMO) and greed can lead to poor decisions. A disciplined, rules-based approach is vital for long-term success.
• Market Dynamics: Understand that the crypto market operates 24/7 and is known for extreme volatility. Prices can fluctuate dramatically in short periods, influenced by news, regulations, and market sentiment.
• Fundamental Analysis (FA): Evaluate a crypto project's viability by examining its use case, the development team's experience, community engagement, and tokenomics (supply and demand factors).
• Technical Analysis (TA): Learn to read price charts and use technical indicators (e.g., moving averages, RSI) and chart patterns (e.g., flags, triangles, head and shoulders) to predict price movements and time entries and exits.
• Trading Styles: Explore different strategies and decide which suits your goals, such as day trading (short-term), swing trading (medium-term), or "HODLing" (long-term investing).
The price of Bitcoin (BTC) today, January 12, 2026, is approximately ₹8,169,268 (about $90,425.75 USD), a decline of around 0.3% since yesterday. The price has been fluctuating within a range of ₹8,101,000 to ₹8,236,751 over the last 24 hours.
Financial Overview
• Market Capitalization: ₹163.82 Trillion • 24h Trading Volume: ₹3.27 Trillion • Circulating Supply: 19.97 Million BTC • All-Time High: ₹11.187 Million on October 6, 2025
Recent Trends
Bitcoin is currently ranked as the #1 cryptocurrency by market capitalization. The price is 2.5% lower compared to its value 7 days ago. Institutional interest in U.S. spot Bitcoin ETFs has surged, with over $56 billion in inflows, indicating potential for broader adoption. Traders are anticipating the price of Bitcoin to reach $100,000 in January due to rising institutional confidence.
1. Gold: The outlook for gold remains generally bullish in the long term, driven by persistent inflation, global economic instability, currency depreciation, and strong central bank demand. Short-term corrections are possible due to potential robust macroeconomic data or a strong US dollar.
2. Silver: Silver is expected to continue its strong performance, potentially outperforming gold due to a combination of acute physical supply tightness, rising industrial demand (especially in solar panels and electronics), and growing investor interest through silver ETFs. Prices could be volatile in the short term, but strong structural demand limits the downside.
3. Bitcoin: The price of Bitcoin is expected to continue rising in the long term, with some expert predictions reaching the $150,000 mark by the end of 2026. The price is primarily affected by supply (limited to 21 million coins), market demand, regulatory changes, and investor sentiment, with recent SEC approval of Bitcoin ETFs boosting demand.
LATEST: 📉 Bitcoin's mining difficulty fell slightly to 146.4 trillion in the first adjustment of 2026, with the next adjustment expected to increase difficulty on Jan. 22.
Watch out today's flow about Gold silver and bitcoin
Silver has hit a record high today in the domestic market, driven by global trends and local demand.
Gold prices also saw a significant jump at the start of the week, trading at elevated levels across major Indian cities.
Bitcoin price is up slightly over the last 24 hours, but it has experienced volatility, with a 7-day price change of -0.7%.
The "race" between these assets highlights different risk profiles: gold and silver are traditional safe-havens, while Bitcoin offers high growth potential but with extreme volatility.
1. Whale Accumulation: Large investors, often called "whales," have been observed accumulating significant amounts of PEPE tokens recently, which some view as a sign of underlying confidence and potential future price movement.
2. Website Security Issue: The official Pepe website was recently compromised in a cyberattack, redirecting users to malicious links containing wallet-stealing software. Users are reminded to exercise extreme caution with transactions and website links.
3. Market Sentiment: The PEPE market is currently in a phase of consolidation after a recent pullback. Technical indicators show mixed signals, with the market awaiting a decisive move.
4. No Intrinsic Value: As a meme coin, PEPE has no intrinsic value or formal team/roadmap, and its price is primarily driven by speculation, community hype, and general market sentiment.
#Bitcoin Holds Near $90,700 After Perfect Fibonacci Pullback to 0.382 Level
Bitcoin consolidates after a quiet weekend near critical technical zones. The chart reveals a textbook Fibonacci correction, though some downside targets remain unfilled.
⬤ Bitcoin's been stuck in neutral the past couple days, barely moving as weekend trading kept things sleepy. The price is hanging around $90,700 right now, basically treading water after the recent price action. Volatility should pick up once the session gets going.
⬤ The technical picture shows a clean Fibonacci setup from the $80,600 bottom to the $94,800 peak. BTC pulled back to about $89,300, landing right on the 0.382 retracement level—a textbook correction that suggests the drop from $94,800 might actually be done based on Fibonacci principles alone. ⬤ But there's a catch. Two things haven't been addressed yet: there's still a CME gap sitting unfilled between $88,100 and $88,700, and Bitcoin hasn't come back to properly retest that megaphone resistance line it broke through earlier. As one trader noted, "the lack of activity is largely due to weekend market conditions, although volatility is expected to increase later in the session." Even with that perfect Fibonacci bounce, $BTC might still need to dip lower to fill that gap and check the trendline.
⬤ This matters because Bitcoin's quiet phasesusually come right before things get interesting. We've got a completed technical correction sitting alongside unfinished business on the chart. How Bitcoin wraps up the week and whether it bothers filling those remaining levels could shape where the market heads next.
#cryptocurrency
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