Citigroup accelerates with stablecoin: Ambition to lead the digital finance era
#CitiGroup – the “giant” of global finance – is entering a strong digital transformation phase, focusing on stablecoin and digital asset custody, leveraging favorable policies from the GENIUS Act – the new stablecoin legislation in the US.
According to this law, stablecoins must be backed 1:1 by safe assets (Treasury bonds, cash) and disclose transparent reserves. This protects investors while opening up a “gold mine” of services for custody banks like Citigroup. McKinsey predicts that the stablecoin market could reach $2–3.7 trillion by the end of the decade.
Citigroup is currently implementing several plans:
Custody of backed assets and
#ETFcrypto , competing with Coinbase – the entity holding 80% market share.
Cross-border payments 24/7 using stablecoin, replacing traditional banking processes.
Issuing its own stablecoin, reshaping its position on the digital finance map.
Not just “going solo,” Citigroup is also discussing with JPMorgan, Bank of America, and Wells Fargo the issuance of interbank stablecoins, aiming to leverage existing payment infrastructure and reduce transaction costs.
At the same time, Citigroup has been operating Citi Token Services on its own blockchain, supporting payment and global digital asset management. Tokenization experiments for investment funds also open up new potential in automating and increasing transparency in the market.
👉 With support from the new legal framework and a long-term vision, Citigroup has the opportunity to become a leader in the global stablecoin wave.
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